YGG Play Partners with Gigaverse for Strategic Publishing Deal
YGG Play, the publishing segment of Yield Guild Games (YGG), has taken a significant step in the gaming industry by securing its inaugural external publishing deal with the blockchain-based role-playing game (RPG), Gigaverse. This partnership is set to enhance Gigaverse’s reach through YGG Play’s comprehensive marketing strategies, community engagement, and player acquisition initiatives.
Collaborative Crossover Event
The collaboration will commence with a unique crossover event, where YGG Play’s LOL Land will feature a Gigaverse-themed board titled "Gigaland". In turn, players of Gigaverse will enjoy exclusive access to limited-edition LOL Land skins. Both titles operate on the Abstract Chain, showcasing the blended gaming experience across distinct platforms.
Gigaverse: A New Genre of RPG
Launched in February 2024 by GLHFers, Gigaverse is a pixel-art RPG that employs an on-chain methodology through the Abstract Chain, incorporating traditional RPG features paired with NFT releases, faction-oriented gameplay, and community-led updates, all coupled with ongoing live events. Remarkably, the game has already amassed over USD 6 million (AU 9.27 million) in revenue without resorting to external funding or paid promotions.
Innovation in Revenue Sharing
This agreement signifies a broader trend towards Web3 interoperability, introducing innovative smart contract-based revenue-sharing mechanisms for developers. This structure ensures that earnings are both real-time and transparent, which is pivotal for encouraging growth among indie game studios. Gabby Dizon, co-founder of YGG, stated:
"Gigaverse is a perfect fit for YGG Play. Anyone can jump in and start playing. I have Gigaverse on one window and LOL Land on another. These games show how Web3 gaming is catering not just to gamers but also to Web3 natives and Casual Degens."
Focus on Casual Degen Titles
YGG Play’s mission is to publish and disperse Web3 games under its banner with a primary focus on creating "Casual Degen" titles. These games are designed to engage both crypto enthusiasts and traditional gamers, aiming for accessible and reward-driven experiences.
The initial offering from YGG Play, LOL Land, is lauded for its fusion of board game mechanics, NFT integrations, and rewards in $YGG tokens. Players can access LOL Land at LOL.Land and explore Gigaverse at gigaverse.io.
Conclusion
In summary, YGG Play’s partnership with Gigaverse marks a pivotal moment in the expansion of Web3 games, highlighting a commitment to innovation and community-driven growth. With YGG Play leveraging its established network for marketing and player acquisition, the collaboration promises to elevate the gaming experience while ensuring developers benefit from transparent revenue-sharing arrangements. The landscape of casual gaming continues to evolve, reflecting the increasing convergence of traditional gaming with burgeoning blockchain technology.
